Portrait of Leon Basin
Operator · Seller · Writer · Builder

Leon Basin.

What does it mean to build a life?

Companies, families, stories, faith, memory. I build the practical systems and write about the invisible ones.

Currently building public-sector GTM at Obvio.ai. Previously Hewlett Packard, Google, SurveyMonkey, Sense, and Fudo Security.

My operating record is one part of that answer: markets entered, revenue created, teams built, and systems left stronger than I found them.

01 / Operating record

More than a decade
of work, in detail.

From Hewlett Packard and index operations at Google to enterprise expansion at SurveyMonkey, global BD at Sense, U.S. market entry at Fudo Security, and founding GTM at Obvio.ai.

$300M+ enterprise portfolio managed at SurveyMonkey
$10M+ qualified pipeline supported at Sense
$2M+ U.S. expansion pipeline generated at Fudo Security
$300K+ closed enterprise expansion revenue at SurveyMonkey
Role-by-role evidence
2026-Now
Obvio.aiFounding GTM · Business Development
Public sectormarket-entry motion Direct ownershipaccounts · partners · pipeline
Current record
2024-26
Fudo SecuritySenior Manager · U.S. GTM & Partnerships
$2M+U.S. expansion pipeline generated 160%year-over-year pipeline growth 90 → 5 daysSDR onboarding and certification 8 hiresfirst GTM team buildout
Case
2021-23
SenseGroup Manager · Global Business Development
$10M+qualified pipeline supported 12%churn reduction, with behavioral risk alerts contributing Promoted 3 timesinto global leadership Full-funnelattribution and analytics
Résumé
2019-21
SurveyMonkeyEnterprise Business Development
$300M+enterprise portfolio managed 700+accounts $300K+closed expansion revenue Enterprise pilotswith product and engineering
Résumé
Open the earlier chapters Sanho / Hyper · Google · Hewlett Packard
2015-19
Sanho / HyperInfrastructure & GTM Strategy
30%lower partner-data latency Apple + Best Buysupply-chain data loops
Résumé
2014-15
GoogleShopping Index Operations
High-scale validationdata quality and uptime Global modelingrevenue and financial reporting
Résumé
Earlier
Hewlett PackardEnterprise operating foundation
Foundationearly experience inside a global technology company
Résumé
Hiring for a senior GTM operator? Review the operating record
02 / One system I built

Basin::Nexus.

A working tool for deciding which accounts matter, what to say, who owns the next step, and what the team should learn from the response.

Operating logic

Signal becomes owned commercial action.

A practical map for interpretation, prioritization, ownership, and follow-through.

Inspect the system
Contact sourcing benchmark
121 verified contacts

Work-email contacts produced through Unify, compared with 36 manually sourced records containing no verified emails.

Historical pipeline recovery
$2.2M across 8 deals

Missing closed-lost deal history restored to the tracker before account reactivation began.

Pre-outreach verification
3 material corrections

Incorrect account premises, program status, or buyer data corrected across a nine-account sweep before outreach.

One anonymized account journey
Stalled account

Two months of sustained follow-up had not produced a meeting.

Warm inbound

A commander returned the outreach and reopened the conversation.

Verified brief

Local planning data and community safety reports shaped the discovery.

Owned action

The seller, account executive, agenda, and timing were aligned.

Meeting confirmed

A discovery meeting was locked with the commander and account executive.

04 / Contact

Bring me a real problem.

I’m building public-sector GTM at Obvio.ai. If you are entering a complex market, rebuilding a revenue motion, or need an operator who can turn weak signals into owned action, write to me.

Or write directly: lbasin23@gmail.com