AVAILABLE Seeking Director-level GTM, RevOps, or GTM Engineering roles • Let's Talk →

I Don't Just Sell Tech—
I Build AI Agents

15+ years GTM leadership. Google, SurveyMonkey, HP, NetApp.
Now I build autonomous systems that automate research, prioritization, and outreach—so you spend human time on the close.

160% Pipeline Growth $424K Annual Savings 5 Days SDR Ramp
160%
PIPELINE
GROWTH
$424K
ANNUAL
SAVINGS
5 Days
SDR
RAMP
83K+
LINES OF
CODE
$23M+ Career Pipeline • 5 LLMs Orchestrated • 19 Public Repositories

"Leon's signal architecture replaced our 10-person SDR team with 2 SDRs + automation. We're doing 77 meetings/month vs. 45 before."

— VP Sales, Series A Cybersecurity Company

Schedule a Call View My Work Download Resume
📦 Source Code 📄 Resume

// Hiring managers: scroll down for proof of work, not promises.

FLAGSHIP CASE STUDY

How I Replaced 10 SDRs with 1 Architect + Automation

Series A Cybersecurity Company • Built GTM motion from scratch (0% pipeline) in 2 years

$424K
Annual Savings
77
Meetings/Month
+71% vs Before
10→2
SDRs Needed
-80% Headcount
2 Years
Built from 0%
From Scratch
"Leon's signal architecture replaced our 10-person SDR team with 2 SDRs + automation. We're doing 77 meetings/month vs. 45 before. Before 0%—he built this from scratch in 2 years."
— VP Sales, Series A Cybersecurity Company

What I Built:

  • Automated signal detection system
  • AI-powered outreach sequences
  • Pipeline scoring and prioritization
  • Just-in-time SDR training system
  • Built entire GTM motion from 0% pipeline in 2 years
View Full Case Study Calculate Your ROI

PROVEN RESULTS

BLOG: Case Studies • TOOLS: ROI Calculator

* Company names and detailed case studies available upon request

Flagship

Project Sentinel

Series A Cybersecurity Company
GTM Engineering Lead • 2024-2025
The Challenge: Build GTM motion from scratch (0% pipeline). Replace 10-person SDR team with automation while maintaining or improving output. Company needed to reduce headcount costs without sacrificing pipeline quality.
$424K Annual Savings 77 Meetings/Month +71% Output 10→2 SDRs Built in 2 Years
"Leon's signal architecture replaced our 10-person SDR team with 2 SDRs + automation. We're doing 77 meetings/month vs. 45 before. Before 0%—he built this from scratch in 2 years." — VP Sales
View Case Study
Growth

Project Delight

Series B Cybersecurity Company
Senior Manager, GTM Strategy • 2024-2025
The Challenge: Rebuild Americas GTM engine from zero. Operationalize dormant partner channel across NA & LATAM. Deliver measurable pipeline growth.
160% Pipeline Growth YoY Increase Partner Channel NA & LATAM
Built signal detection system, automated partner co-sell motions, and shifted narrative from features to business risk (Zero Trust / PAM positioning).
View Case Study
Innovation

Project Phoenix

SaaS Company
GTM Consultant • 2023
The Challenge: Transition SDR team from inbound to outbound. Industry average ramp time is 3 months. Need faster time-to-productivity.
5 Days Ramp 18× Faster Just-in-Time Certification
Built 5-Day "Boot Camp" certification protocol with AI-powered training, real-time feedback, and gamified learning. Reduced ramp from 90 days to 5 days.
View Case Study
Strategy

Project Translator

Identity & Data Marketplace
GTM Architect • 2023
The Challenge: Bifurcated GTM for Identity & Data Marketplace. Translate technical features ("Granular Access") into executive value ("Risk Mitigation").
18% ARR Increase Quarterly 132% YoY Growth Bifurcated GTM
Created dual messaging framework: technical for engineers, business-risk for executives. Resulted in faster sales cycles and higher close rates.
View Case Study
Efficiency

Project Air Strike

B2B SaaS Startup
GTM Consultant • 2023
The Challenge: Generate qualified leads with zero marketing budget. Need to identify problem-aware buyers without paid channels.
3 SQLs in 48 Hours $0 CAC Zero-Cost Technical Forums
Built signal detection system that monitors technical forums (Reddit, HN, Stack Overflow) for problem-aware buyers. Identified and engaged 3 SQLs in 48 hours with zero ad spend.
View Case Study
Partnerships

Sentinel: Partner Channel Activation

Series A Cybersecurity Company
Senior Manager, BD & GTM (Americas) • 2024-2025
The Challenge: Operationalize dormant partner channel. Turn "paper partners" into active revenue streams across NA & LATAM.
160% Pipeline Growth Partner Channel NA & LATAM Industry Conference
Built partner co-sell motions, post-conference follow-up automation, and internalized messaging for Zero Trust / PAM positioning. Resulted in 160% YoY pipeline increase.
View Case Study
View All Case Studies Request Detailed Case Study

Related Resources

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📰 Blog Posts 📚 Frameworks 💰 ROI Calculator 📊 Case Studies

The Architect Triad

The three pillars of my Revenue Architecture philosophy

🧠
The Operator's Mind
15 years of process rigor (Google, NetApp) applied to CRM systems. I hate friction more than I hate bad data.
🌐
The Ecosystem Builder
I operationalize partner channels (US & LATAM) and turn "paper partners" into active revenue streams.
🎯
The Strategist's Eye
MBA-trained to create GTM narratives and pipeline architecture that delivers predictable growth.

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For Hiring Managers

The Revenue Architect Who Codes—Why That Matters

I learned the hard way in a 2018 boardroom that whiteboards don't ship product. While the VP of Sales was drawing funnels, I started writing Python scripts to automate the follow-up. That's when I realized: true GTM strategy isn't drawn, it's coded.

🎯
Proven Track Record

Not promises. Results. Measured, deployed, documented.

  • ✓ 160% pipeline growth at Series A cybersecurity company (built from 0% in 2 years)
  • ✓ $424K annual savings by replacing 10 SDRs with automation
  • ✓ 5-day SDR ramp vs 3-month industry average (18× faster)
  • ✓ $23M+ career pipeline generated across roles
⚡
Build, Don't Just Operate

I don't hand off strategy to engineering. I ship it. That's the competitive advantage.

  • ✓ 83,000+ lines of code across 19 public repositories
  • ✓ 5 LLMs orchestrated in production systems (Llama, Mixtral, Gemini, GPT-4, Claude)
  • ✓ BASIN::NEXUS v10.0 — full career intelligence OS deployed
  • ✓ 10+ live tools generating real value for revenue teams
🧠
15+ Years Experience

Enterprise rigor meets startup speed. I've seen what works—and what doesn't.

  • ✓ Google, SurveyMonkey, Series A Cybersecurity — enterprise to startup
  • ✓ MBA from Santa Clara — strategy meets execution
  • ✓ $310M+ portfolio managed — scale proven
  • ✓ Signal Architecture — methodology I created and deploy
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📊 Case Studies 📚 Frameworks 💰 ROI Calculator 📰 Blog

BASIN::NEXUS v10.0

EXECUTIVE CAREER INTELLIGENCE OS

🎯
HUNT MODE
7-vector job sweep across LinkedIn, ATS, VC portfolios, Twitter, Reddit, HN, financial news.
🥊
DOJO
Multi-agent interview simulator with CEO, CFO, VP personas and XP scoring.
🎤
VOICE LAB
Real-time speech coaching with WPM, filler detection, and presence scoring.
📈
PIPELINE CRM
Track opportunities with stage probability, comp negotiation, and 90-day planning.
🔬
INTEL AGENT
Resume vs JD analysis with skill matching, gap identification, and fit scoring.
✍️
COMMS STUDIO
LLM-powered outreach generation with persona-targeted messaging.
Llama 3.3 70B Mixtral 8x7B Gemini Pro Claude 3.5 GPT-4

Career Journey

15+ years of GTM leadership across Google, SurveyMonkey, and high-growth startups

LEADERSHIP TRACK
GTM Strategy & Team Leadership
  • • Series A Cybersecurity — Senior Manager, GTM Americas
  • • Sense — Group Manager, Global BD ($11M pipeline)
  • • SurveyMonkey — Enterprise BD ($300M portfolio)
  • • Google — Operations (Google Wallet)
BUILDER TRACK
Systems Architecture & Code
  • • BASIN::NEXUS — 83K+ lines, 5 LLMs orchestrated
  • • Signal Detection Engine — Automated lead scoring
  • • Executive Brief Generator — McKinsey-style docs
  • • 10+ Live Tools — Public on GitHub
$23M+
Career Pipeline
15+
Years
MBA
Santa Clara
83K+
Lines of Code
Previous Experience
Google • SurveyMonkey • NetApp • HP • Series A Startups

Technical Stack

The raw materials for the engine room

Python
JavaScript
SQL
Streamlit
LangChain
OpenAI
Claude
Gemini
Llama
Whisper
HubSpot
Salesforce
Apollo
Clay
n8n

Education

Formal credentials that ground my architectural approach

Santa Clara University
Executive MBA
Leavey School of Business | 2021 - 2023
University of Phoenix
Bachelor of Science, Psychology
De Anza College
Certificate, Technical Writing & Speech Communication

Publications & Thought Leadership

4 newsletters • 7+ blog posts • 2 published books • 9 frameworks

FEATURED
The Secure Strategist Blog
Deep dives on GTM engineering, revenue architecture, and building systems that scale. Real frameworks from 15+ years of experience.
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📰 Newsletters (4 Active)
🔐 The Secure Strategist
AI-PAM, Zero Trust, and GTM strategy for security leaders
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🧭 Emerging Leadership Labyrinth
GTM strategy, leadership development, and career growth
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💼 LB's Newsletter
Sales innovation, trust, and grit in Silicon Valley
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✍️ Substack
Long-form GTM engineering insights
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GTM Frameworks Library
Battle-tested frameworks for revenue architecture, GTM strategy, and systems thinking. Built from real implementations.
9 Frameworks Free
→ Browse Frameworks
Published Books
Unlock the Power of Storytelling — A Cybersecurity Saga (Amazon, 2024)
Sam & Ink Story — Human spirit meets AI innovation (Amazon, 2023)
→ Storytelling Book → Sam & Ink
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Latest from the Blog

GTM strategy, revenue architecture, and the builder's journey

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The Architecture of Revenue

A practitioner's thesis on signal-based Revenue Architecture. 15 years of experience distilled into methodology.

GTM Strategy • 5 min read
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How I Replaced 10 SDRs: Complete Case Study

Full breakdown of the $424K savings project. Architecture, implementation, and results.

Case Study • 12 min read
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Building GTM Systems: The Builder's Path

How I started coding and how it changed my approach to revenue operations.

Personal • 7 min read
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Let's Build Something

Seeking Director-level GTM, RevOps, or GTM Engineering roles where I can build systems—not run playbooks.

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